,
Usability 9 out of 100.
Structural Website Overview for Lucky Brand
Lucky Brand’s website is a well-designed and structured e-commerce platform that sells a broad range of heritage-inspired denim and fashion for men, women, plus and kids. The website is a user-friendly platform that is designed to ease the shopping experience for the customers. Apart from the broad range of products on offer, the website provides free shipping on all orders above $75, hence attracting more customers.
The website's homepage contains all essential information that a customer would require when selecting a product. The webpage's main theme is denim, and it incorporates engaging images and designs that capture the customers' attention. The page's header contains the logo, menu bar, search bar, and essential links to the customer service page, account creation login, and the shopping cart section.
The menu bar provides customers with essential links to all the product categories offered on the platform, including men, women, plus, kids, items on sale, and accessories sections. The links to these sections are also available on the website’s footer. Additionally, the page includes call-to-action banners that promote the latest products on offer and the discounted products.
The website has a clean and straightforward design that ensures ease of navigation and minimizes confusion when shopping. It also has a well laid out checkout process, ensuring that customers experience no difficulty while finalizing their purchases. The website’s vast product range is well categorized, providing customers with an easy shopping experience while filtering products according to size, color, and price.
Lucky Brand’s website is hosted by Cloudflare, Inc., which is one of the most reliable web hosting companies, ensuring that the site experiences minimal downtime. The SSL certificate issued by DigiCert Inc enhances the website's security, reassuring customers that their data is secure.
Given the site's products, presentation and minimal use of sensitive content, the website is family-friendly. Parents who shop with their children will not have to worry about misleading or adult content on the site.
While the website has numerous positive attributes, its Pagespeed Insights scores are low, indicating that the website is slow and has relatively poor usability. This factor should be reviewed and improved to ensure that customers' shopping experience is quick and efficient.
In conclusion, Lucky Brand's website is well designed, with a well-categorized product range and a user-friendly interface, providing customers with an easy shopping experience. Its reliable hosting and SSL certificate increase





| Domain | www.luckybrand.com |
| Issuer Organization | Sectigo Limited |
| Issuer | Sectigo RSA Domain Validation Secure Server CA |
| Algorithm | RSA-SHA256 |
| Valid form | 07/01/2024 |
| Expiration | 07/01/2025 |
| Signed | Certificate is not self signed |
| Additional Domains |
www.luckybrand.com luckybrand.com |
Alexa Rank shows how popular luckybrand.com is in comparison with other sites. The most popular site has Alexa Rank equals 1. If luckybrand.com has Alexa Rank equals 100,000, then it is in TOP 100,000 popular sites in the world. The rank is calculated using a combination of average daily visitors to luckybrand.com and pageviews on luckybrand.com over the past 3 months.
ASN ID: 20940
ASN Title: Akamai International B.V.Last Update: 12/15/2025
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% Information related to 'AS20929 - AS21002'
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Domain Name: LUCKYBRAND.COM
Registry Domain ID: 11092389_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2024-09-05T09:35:58Z
Creation Date: 1999-10-07T21:20:38Z
Registry Expiry Date: 2026-10-07T21:20:38Z
Registrar: MarkMonitor Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: LARA.NS.CLOUDFLARE.COM
Name Server: PETER.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-11T00:04:46Z
| Host | A Record | TTL |
|---|---|---|
| luckybrand.com | 172.64.149.15 | 300 |
| luckybrand.com | 104.18.38.241 | 300 |
| Host | MX Record | Priority | TTL |
|---|---|---|---|
| luckybrand.com | mxa-006ddc01.gslb.pphosted.com | 0 | 60 |
| luckybrand.com | mxb-006ddc01.gslb.pphosted.com | 0 | 60 |
| Host | NS Record | TTL |
|---|---|---|
| luckybrand.com | lara.ns.cloudflare.com | 86400 |
| luckybrand.com | peter.ns.cloudflare.com | 86400 |
| Host | TXT Record | TTL |
|---|---|---|
| luckybrand.com | 315653945-71703730 | 60 |
| luckybrand.com | MS=ms14402125 | 60 |
| luckybrand.com | adobe-idp-site-verification=e619c8d9768c80dcbe97e2a82d5f32b09ec5f93e0378c3e38177b937226a4043 | 60 |
| luckybrand.com | apple-domain-verification=0s4JGHdcsdTSVdjw | 60 |
| luckybrand.com | atlassian-domain-verification=bSMFKo6WU10Ay5fscNK5e3CURR6yDj4SMJcTYx9UNdZpXJY9D1NFQZQWdEMClsxv | 60 |
| luckybrand.com | bw=JuA4POanLFTswAe7pJykDZG7Uo5H8Ay2qX1FSeq4Ok0Z | 60 |
| luckybrand.com | d29mx021qy8271d1ln9lt08bxrkw9xt7 | 60 |
| luckybrand.com | dndo86lt2gdhv1i5edcn3uar5g | 60 |
| luckybrand.com | docusign=dd9e07b6-cc91-4be5-bbc0-a86ab77a83ab | 60 |
| luckybrand.com | facebook-domain-verification=5zvrih0u4xbedgxr6llg9442pdl2h9 | 60 |
| luckybrand.com | google-site-verification=7CCu5TMMXuIg8taI2uglTh87UAekMSG_uVypFinOX8E | 60 |
| luckybrand.com | google-site-verification=v-w8wtzGH3VDVHokQLbPHFsEDaSBRahJcVCEdlQh9YQ | 60 |
| luckybrand.com | logmein-verification-code=dc796407-4a8f-4ac4-8f5c-6e995116ee22 | 60 |
| luckybrand.com | miro-verification=d24571f98f0e59bf771e9d10f4cf3a8e76454a74 | 60 |
| luckybrand.com | v=spf1 mx include:spf.protection.outlook.com include:_spf1.luckybrand.com include:_spf.salesforce.com a:production.lucky.fnp.demandware.net ip4:66.146.63.10 ip4:52.175.205.145 ip4:148.163.144.150 ip4:148.163.140.165 ip4:149.72.230.65 ip4:13.110.74.237 ip4 | 60 |
lara.ns.cloudflare.com
TTL: 1800
Email address: dns.cloudflare.com
Serial: 2356921092
Refresh: 10000
Retry: 2400
Expire: 604800
Minimum: 1800
Last tested: 08/12/2016

| Total Resources | 210 |
| Number of Hosts | 78 |
| Static Resources | 104 |
| JavaScript Resources | 78 |
| CSS Resources | 11 |
Last tested: 12/07/2019


| Total Resources | 244 |
| Number of Hosts | 87 |
| Static Resources | 134 |
| JavaScript Resources | 88 |
| CSS Resources | 4 |